Content Marketing Checklist for Architects

Publish quality educational content that will help you to build a following and promote your expertise.

What are you good at already, or committed to learning? Writing, making videos, talking to people on a podcast, etc?
What content topics will be interesting for you as a creator, and interesting for your audience too?

It’s best to pick a niche that you’re knowledgeable and passionate about, and build from there.

How will you break your longer content up into smaller pieces or repurpose to share on other platforms?

How will you plan out your month and preparation process to avoid cramming before the publishing deadline?
Who will you need to help you create this content?
What equipment, programs or tools will you need to make this content?
Once you’ve decided on a content type, which examples from other creators will you use for inspiration? Great artists steal!

[ ] Create a blog page on your website.
[ ] Write an outline of your post. What is the topic, headline, and major paragraph points or steps?
[ ] Turn on your voice recorder and discuss your thoughts on each of the points. Speak your arguments aloud, taking your time.
[ ] Send the recording to Rev.com and have in transcribed.
[ ] Heavily edit the transcription to remove unnecessary fluff.
[ ] Refine the text and improve sentence and paragraph structure.